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May 21, 2008 5:15 PM

Junk mail: Just stop it with a red dot

No more junk mail filling up your mailbox. Ever.

Ah, still just a nice dream. But Canada Post seems to have finally recognized that the deluge of flyers, marketing brochures, and assorted paper waste that usually goes directly into residents' blue boxes is a huge waste.



Laurene Cihosky, senior vice-president of Canada Post's direct-marketing division, announced on Tuesday that Canada Post is "launching a campaign at www.canadapost.ca/green to encourage more sustainable practices for business and consumers when it comes to direct-marketing packages". That's good news. We'll see what actually comes of it.

But if you'd like to take a more proactive approach instead of waiting to see what Canada Post does, you can rid yourself of junk mail right now. Go to the Red Dot website and get off the junk-mail bandwagon in two minutes or less.

Now, if the weekly newspapers that distribute up to 50 per cent of junk mail Canadians receive would step up, that would be awfully sweet.

We are supposed to be in the paperless society, after all.

Jonathon Narvey is principal consultant at WRITEIMAGE. He blogs about politics and life in Vancouver at Currents.

Posted by Jenny Silver at May 21, 2008 5:15 PM
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Beverly Shaw
As an employee of Canada Post, I can honestly say that it has been several years we do not deliver flyers to clients who put up a "no publicity" sticker on their mailboxes. All you need to do is put a No Admail or No Junk Mail sign on your mailbox. It is quite simple!

lora bruncke
Thank goodness someone else is noticing the blatant rape of resources when they look at the pounds of newspaper and magazine waste.

I was so sure computers were going to save the planet, I went back to college and became a programmer in the 80's.

I am a divorced mother of two teens in the twilight of her years and I now see the world in a different light thanks to this foundation and people like Naomi Klein, Germaine Greer, Al Gore, Stephen Hawking, Paul McCartney, and Noam Chomsky!

Was I misled?

It could still happen!

Go Canada and the Canada Post!