Have you got what it takes to coach five families to move beyond apathy to action? (Credit: Tovah Paglaro)
I'm into exploring "how to's," from choosing eco-friendly flowers to recycling cell phones. But how to combat apathy? Answer: a good coach.
According to this article, apathy sets in when you forget what you want. Maybe you don't have goals? Or you're working on the wrong ones!
I know a good coach can get me unstuck. Last spring, I trained four amazing, green living coaches to lead five families each in a "How to combat apathy" boot camp. (Okay, we didn't call it that.) The idea was to propel participants out of "What can I do?" mode. And we did it!
Families like the Popes of St. Albert, Randalls of North Vancouver, and the Strobels of Waterloo plowed through eight weeks of gritty tips and no-nonsense advice. The results were amazing:
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- About half said coaching made a difference, that they learned green living skills, were now able to effect positive change, and got advice to share with family and friends.
- Three-quarters said they were able to reduce household waste. Many embraced litterless lunches for kids, two families started composting, one now avoids take-out food containers, and another switched from being a "paper towel monster" to reusable cloths and rags.
- Three-quarters also reduced their exposure to toxics in products. Many now read labels and use the Dirty Dozen shopper's guide. Ten families switched to nontoxic home cleaners.
- About 70 per cent now make greener food choices. Many planned Meatless Monday's, vegan potlucks, and a few joined Community Supported Agriculture farms and bulk food buying co-ops. One family planted a veggie garden, another put up a bee house and bath, a third started cooking more from scratch, and a fourth started to grow food within public green spaces.
- About two-thirds went on to promote green living in their communities. A few families hosted green cleaning workshops, a group now gets together regularly for a play date potluck at a local park, and a few attended their first City Council meeting ever! One family joined the environment club at their child's school, another held a block party, and a third organized a garage sale with proceeds going to a charity.
- Almost all (95 per cent) said they had fun, too!
Congratulations everyone!
Have you got what it takes to coach five families to move beyond apathy to action?
Comment on this blog for a chance to participate in my next coaching session, starting in late September.
Sincerely,
Lindsay Coulter, Queen of Green









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30 Comments
8:19 AM
My son who is only 5 years old lives and breaths recycling. He is so passionate on the subject. He has many passions but this is one he loves to talk about all the time. He wants to save the earth one piece of trash at a time. I would love to give my son the gift of knowledge on being more green. Myself and my husband really don't know how to be more green beyond using some products that are more earth friend, using our recycle bins and doing bottles. My son would like a compost in the worst way and we have been planning on doing that for him for awhile. I can only imagine the impact it would have on my son if he was apart of this. It would truly be an magical experience for him and our family.
Many thanks Shell Raham
4:09 PM
Being a Green Living Coach sounds like an ideal job. I just participated in Zero Waste Week Sept 3-9 and signed The Compact pledging to not buy anything "new" for a year. After a week of producing near-zero waste I realized that changing my habits really wasn't that hard. Once I set up the systems in my home, turning these actions into habits became easy. Its exciting to read so much all over the internet about others who are making similar changes. (I just have to stay away from my local Safeway where EVERYONE uses plastic bags. I end up leaving depressed.)
10:41 AM
I would love to participate! I'm in Toronto.
6:57 AM
I started to become more aware of toxins in personal body products a few years ago when I found the "toxic twenty". When I got married last year, I only bought "green" cleaning products and personal products, and as time goes on I am learning more and more, especially from the Queen of Green! I started composting too. It's fun and rewarding!
6:41 AM
Jess — Whitby, ON
7:07 PM
I do feel the apathy and also the coach in me. I feel I am not doing enough, I feel powerless. And then I hand out a copy of the dirty dozen, encourage people to avoid nasty chemicals and to clean with baking soda and vinegar. It cheers me up:) Please green queen coach me! My compost did not thrive this summer, but I did get lost of great veggies from the farmers market….
2:51 AM
I would love a chance to be more green. I've always admired many others but get stuck knowing how to make the leap!
10:51 PM
I'm an ex-pat living in Stockholm, Sweden. What a fantastic, and encouraging way to make greener lives actually happen! Do you do distance coaching?
10:39 PM
Yes! Green living coaching is a crucial piece of the puzzle towards community sustainability. So glad to see that it is producing results! Kudos to the Queen of Green. I am looking forward to hearing about how to become a green living coach and inspiring others towards accomplishing their green goals.
7:26 PM
I would L-O-V-E to do this! I already have done this at my work places and would love to do this with neighbors in my building or in the Vancouver area :)
5:06 PM
I commented above but did not give my name or where I live.
I would love to either be trained as a coach or be a family involved in this wonderful opportunity!
Christy Rollo Richmond BC
5:00 PM
What a great idea — the green movement is, at it's core, about helping each other help the environment. I would be thrilled to participate in a future training session!!
4:37 PM
I am an eco coach in Calgary- both with my business, Conscious Home (www.conscioushome.ca) and through Green Calgary's (local non-profit) Healthy Homes program http://www.greencalgary.org/your-home-and-community/. I'd be interested in learning more about this opportunity. Thanks for all your good work Lindsay!
4:34 PM
I forgot to mention that I live in Didsbury, Alberta!
4:30 PM
Oh. Wow! I love this idea! I already do a lot of these things, leading by example how to reduce waste and be more "green". I try to share with friends
4:08 PM
My hubby and I would love to know more about your coaching sessions. We live in Iowa! :)
8:28 AM
Great to hear that people are still interested in making our community a better place! Thanks for the great ideas :) Chantelle Lethbridge, Alberta
1:24 PM
Would love to help people go greener in Toronto!
5:54 PM
Great article to keep me on my toes! Looking forward to putting sime of these great ideas to the test. Let the planning begin:)
12:44 PM
Hi Lindsay
What an exciting opportunity. I would love to help some families in London, ON to strive for a greener lifestyle and make healthier choices. You have certainly helped me along the way. Thanks.
6:56 PM
As a family we have attempted a backyard veggie garden, we belong to a local CSA (Richmond's Terra Nova Sharing Farm), we use only vinegar
1:20 PM
My name is Kimiko Foster, and I am very interested in this opportunity. I am from Victoria BC. Thanks
5:40 PM
What an exciting opportunity! I love to guide people to make greener choices in the small things they do each day. Being able to learn from you and coach others would be amazing.
4:47 PM
I'm definitely interested… could I get get more details?
2:28 PM
With a comment here, I'll have your email to contact you with more information. Please add your name and where you live within your comment and I'll be in touch soon! Lindsay
11:53 AM
This sounds great! I've considered getting into some sort of consulting role to help people with going eco-friendly! I'm already doing workshops at festivals and conferences on making your home plastic-free, and I blog about my homesteading efforts at: http://dukestdiggers.wordpress.com/
10:07 AM
Lindsay, this sounds right up my alley! I'd be so interested.
10:07 AM
I've already started independently, so why not learn from the best and do it better? :o)
9:48 AM
How does one become a one of them?
9:37 AM
This sounds like a great opportunity! I live in a fantastic community and know I could coach at least 5 families into making changes!
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